Cookie & Data Usage Policy

What Are Cookies and Tracking Technologies

Cookies are small text files that websites place on your device when you visit them. Think of them as digital breadcrumbs that help websites remember your preferences and improve your browsing experience. At Brainklythoria, we use various tracking technologies beyond traditional cookies to provide you with personalized financial insights and maintain the security of our platform.

These technologies include web beacons, pixel tags, local storage, and session identifiers. Each serves a specific purpose in delivering our financial services effectively. We believe in transparency about how these tools work and why they're necessary for providing you with the best possible experience on brainklythoria.com.

Types of Tracking We Use

How Tracking Enhances Your Experience

Our tracking technologies work behind the scenes to create a seamless financial management experience. When you log into your Brainklythoria account, cookies remember your dashboard preferences, ensuring your most-used tools appear first. This saves you time and makes your financial planning more efficient.

• Personalized investment recommendations based on your risk tolerance and financial goals
• Automatic saving of draft financial plans and budget calculations
• Customized market alerts and notification timing preferences
• Streamlined login process with secure session management
• Enhanced security monitoring to protect your financial data
• Improved loading times for frequently accessed financial reports

For instance, if you frequently check Australian stock market data, our system learns this preference and prioritizes loading that information when you visit. Similarly, if you're working on a retirement planning calculation, we'll save your progress automatically so you can return to it later without losing your work.

Managing Your Cookie Preferences

You have complete control over how cookies and tracking technologies function on your device. Most web browsers allow you to view, manage, and delete cookies through their settings menu. Here's how you can take control of your privacy preferences across different browsers.

In Chrome, navigate to Settings > Privacy and Security > Cookies and other site data. Firefox users can go to Preferences > Privacy & Security > Cookies and Site Data. Safari users should check Safari > Preferences > Privacy. Edge users can find these options under Settings > Cookies and site permissions.

You can also use browser extensions that block tracking, enable "Do Not Track" requests, or browse in incognito/private mode. However, keep in mind that these settings might affect the personalization features that make our financial tools more relevant to your specific needs.

Data Retention and Your Rights

We retain cookie data for varying periods depending on their purpose. Essential cookies typically expire when you close your browser or after 24 hours. Functional cookies may last up to 12 months to remember your preferences effectively. Analytics cookies are usually retained for 24 months to help us understand long-term usage patterns and improve our services accordingly.

Marketing cookies have the shortest lifespan, typically 90 days, after which they're automatically deleted. We regularly review and purge old tracking data to ensure we're only keeping information that's actively useful for improving your experience.

As an Australian resident, you have specific rights regarding your personal data under the Privacy Act. You can request to see what information we've collected through tracking technologies, ask us to delete specific data, or opt out of certain types of tracking entirely. We're committed to processing these requests promptly and transparently.

If you'd like to exercise any of these rights or have questions about our data practices, our privacy team is available to help. We believe that understanding and controlling your digital privacy should be straightforward, not complicated by technical jargon or bureaucratic processes.